And we will not be a part of it. Yes, you read that right, we will not support the big day of sales. We believe that black Friday might just have a negative impact on our precious environment.
"The earth is a fine place and worth fighting for", Ernest Hemmingway once said. To this day, the same quote is relevant.
Have you thought about how Black Friday may impact our environment? It is one of the weekends, where air pollution spikes on residential streets. Why is that you might ask. Well, due to Black Friday and online shopping, not to mention physical shopping also, there are many more diesel vans and trucks on the road, either delivering packages, or it is residents driving to shops to receive a bargain from the Black Friday sales.
But wait, there is more. The products that are bought, are usually wrapped in plastic, which then adds up to a mountain of plastic waste that also increases air pollution.
Therefor we are asking all of you instead of shopping on Black Friday, to participate in this flagship event, MAKE SMTHNG. MAKE SMTHNG is an international series of fun, hands-on events that celebrate creativity and uses a positive message to challenge consumerism and its impact on the climate.
So dear reader, let us make something, let us reuse, reduce, and upcycle!
// ÕDN WEAR TEAM